Brand Architekts Group plc is an AIM listed Beauty Brands business, specialising in the delivery of innovative and exciting new products to consumers and retailers.
Over the last 5 years the Group has developed, both organically and through acquisition, a growing portfolio of brands that are owned and managed by the Group.
The acquisition of Brand Architekts in June 2016 significantly accelerated this strategy and brought both additional critical mass and superior financial returns.
A key focus within Brand Architekts is on developing the brand portfolio by launching innovative new products to attract both retailers and consumers. The business makes use of consumer trends studies and competitor benchmarking to generate ideas for new products and each year brings a significant number to market.
Brand Architekts has 10 brand websites with full e-commerce functionality and has also strengthened its direct to consumer efforts by establishing a selection of its brands on e-tailer websites.
The focus also continues to be on developing sales in new international markets and building relationships with appropriate distribution and retail partners for the brand portfolio and this represents a significant opportunity for continued growth.